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Literary Works

The Science of Getting Rich

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The Science of Getting Rich is a 1910 treatise by New Thought writer Wallace D. Wattles, published by the Elizabeth Towne Company. Divided into seventeen short chapters, it sets out a method Wattles calls the Certain Way, holding that wealth is produced through a definite manner of thinking and creative effort rather than through competition. It remains in print and, according to author Rhonda Byrne, was a direct inspiration for her 2006 book and film The Secret.

Facts
Subject Matter
Religious Subject MatterSourced to the subject's own account
A primary New Thought text in its own right rather than a work merely describing the movement: Wattles studied Hegel and Emerson and states he tested New Thought's premise, that a formless creative substance responds to definite, faith filled thought, and built the book as a practical method for applying it to material prosperity specifically. It is still cited and reprinted within the New Thought and prosperity gospel adjacent self help traditions today. 1
Scholarly ReceptionSourced to the subject's own account
A minor commercial work on its own 1910 release, its readership grew across the twentieth century as New Thought and self help publishing expanded; it re-entered mainstream attention after Rhonda Byrne credited it, in interviews around The Secret's 2006 release, as a direct source for that book's central claims. 1
Production
Publication YearSourced to the subject's own account
1910 1
AuthorSourced to the subject's own account
Wallace D. Wattles 1
Place of OriginSourced to the subject's own account
United States 1
FormatSourced to the subject's own account
Essay 1
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A Formless Substance That Thinks: Wattles' Own Method

Wallace D. Wattles wrote The Science of Getting Rich as a practical manual, not a work of philosophy, though it rests on a specific metaphysical claim. He held that a formless, thinking substance underlies all matter, and that a person's definite, faith filled thought impresses that substance and causes it to take the form the thinker pictures, a mechanism he called the Certain Way. Wattles presented the claim not as speculation but as something he had tested and applied to his own finances before writing the book, and he directed readers to a specific practice: hold a clear mental picture of what is wanted, act with gratitude as though it were already granted, and take every action available today rather than waiting for ideal conditions.

The book explicitly set itself apart from the charity and renunciation strand of Christian teaching about wealth, arguing instead that poverty served no one and that becoming rich by the Certain Way was itself an act in harmony with universal increase rather than competition against other people for a fixed supply. Wattles had studied Hegel and Emerson before arriving at his own synthesis, and the book's seventeen short chapters read as a condensed, applied version of New Thought's core premise, that mind is causally primary over matter, aimed narrowly at one outcome: money.

The 1910 Book Behind a 2006 Bestseller

The Science of Getting Rich sold modestly on its 1910 release from the Elizabeth Towne Company, a publisher specializing in New Thought and mind cure literature, and Wattles himself died the following year, in 1911, having written several shorter companion works along the same lines. The book stayed in print within New Thought circles across the twentieth century without ever becoming a mainstream bestseller in its own right.

Its wider fame arrived nearly a century later. Rhonda Byrne has said in interviews that reading The Science of Getting Rich, discovered through her daughter, was the direct spark for The Secret, the 2006 book and companion film that popularized the law of attraction to a mass audience and became one of the best selling self help works of the twenty first century. Byrne credited Wattles by name in promotional interviews around The Secret's release, and the earlier book's public domain status, its American copyright had lapsed decades before, meant it circulated freely online through the same surge of interest, introducing Wattles' original prose to readers who had come to the idea through Byrne's newer, more commercially packaged version rather than the reverse.

Cross-Tradition Connections

Belongs to Tradition

New Thought, Religions
Source The Science of Getting Rich (Wikipedia)Wikipedia contributors
Sources
1. The Science of Getting Rich (Wikipedia)
Wikipedia contributors, Wikipedia, 2026View the Source
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